About

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ÖFUURË exists for one reason: to make women feel undeniable.

Since 2015, we've been creating womenswear that earns its place in your life. Pieces built on rich colour, considered silhouettes, and the kind of craftsmanship that makes you stand a little taller. We design for presence. For the moments that matter.

Tehilah moved to Canada from Nigeria at 16 with an early love for fashion and the arts. She taught herself design, sharpened her creative instincts, and launched ÖFUURË at 19 with $500 and no formal fashion training, all while completing a full-time degree at Ryerson University. Fuelled by a deep belief that women everywhere deserved bold, elevated clothing that was internationally accessible, she built the brand between classes, late nights, and an unshakeable conviction that this was going to work.

That conviction came from her mother, Esther Omonigho Abakasanga, who along with her dad taught her that it was ok to follow her dreams and be bold. More than a guiding force, she was the heartbeat of ÖFUURË. Just two days before Tehilah's university graduation, she lost her. There were many moments when walking away felt easier than going on. But she turned that grief into fuel, and later launched the Omonigho collection as a tribute to her mother, honouring and embodying her joyous spirit. The woman ÖFUURË designs for today, confident, bold, unapologetic, is the woman Esther raised her daughter to be.

In loving memory of Esther Omonigho Abakasanga, 1964–2019.

ÖFUURË means "it is well" in Ishan.
And when she puts it on, it is.

What started as a one-woman operation has grown into a global brand, entirely self-funded, shipping to women in over 100 countries. Nearly half of our customers come back. Not because of a name on a label, but because of how the clothes made them feel on the days that counted.

A decade in, we're building for the next ten. New categories, new cities, a growing team, and the same conviction we started with: that every woman who wears ÖFUURË should feel like exactly what she is.

The moment.

10
Years
100+
Countries
500K+
Community
4,500+
Reviews

As Seen On

Kelly Rowland · Jill Scott · Mya · Cynthia Erivo · Gabrielle Union · Tia Mowry · Gabourey Sidibe · Yvette Nicole Brown · Winnie Harlow

Featured In

Forbes · Cosmopolitan · Essence · Elle · Marie Claire · Teen Vogue · People · LA Times · BuzzFeed · Who What Wear · CBC

Worldwide shipping

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