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  • FLIRTY SUMMER DRESSES

    SIZZLE IN OUR NEW MAXIS

  • OUR VERSATILE INFINITY TOPS ARE HERE

    PERFECT FOR THE SUMMER!

  • NEW IN: PJ COLLECTION

    Shop the 2nd drop + restocked favourites!

  • MAXED OUT MAXIS

    NEW VERSATILE LOOKS YOU'LL OVE

  • THE QUEEN CROP JOGGER SETS

    THEY'RE WHAT YOU NEED!

ÖFUURË

adjective. /ō-fo͞o-rā/

ÖFUURË is an award-winning African fashion brand featuring beautiful pieces with vibrant prints and bold patterns for the every day Queen. Originating from Nigeria, the Ishan word ofure means it is well.

With this sentiment, we encourage our Queens to always be bold! be beautiful! be fabulous!

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